Advertising

World Dairy Expo 2010 Official Program Advertising Information

For the twelfth consecutive year, Dairy Today will produce the Official World Dairy Expo program. Filled with interesting information on the Show, the Official World Dairy Expo program will also contain all commercial exhibitor listings and booth locations.

In addition to being distributed to Dairy Today’s superior circulation prior to the Show, the Official World Dairy Expo program will also be distributed to visitors at World Dairy Expo. The Official World Dairy Expo program is a great opportunity for promotion by exhibitors before, during and after World Dairy Expo.

Pre-Show Exposure
World Dairy Expo's Official Program will appear prior to the show, in the August issue of Dairy Today. Mailed to approximately 50,000+ dairy producers (minimum 100 head of dairy cattle), distribution of the Official Program in the August issue of Dairy Today enables producers who attend the show to plan their visits in advance. By advertising in the Official World Dairy Expo program, you will ensure that your company’s promotional message is seen by the thousands of Dairy Today subscribers planning to attend the show.

On Site
In addition to being distributed in the August issue of Dairy Today, the Official World Dairy Expo program is also the only program handed out at the front gates and distributed on the Alliant Energy Center grounds during World Dairy Expo. This added layer of distribution ensures that show attendees will see your company’s advertisement. Better yet, there is no additional charge for this added exposure!

Audience Statistics
Total circulation for World Dairy Expo's Official Program is approximately 75,000. The Official Program, published in the August issue of Dairy Today, will provide advertisers access to a national circulation base of approximately 50,000+ qualified dairy producers. In addition, the Official World Dairy Expo program will be distributed to another 25,000 attendees at World Dairy Expo

Be sure to take advantage of the terrific promotional opportunities in the 2010 World Dairy Expo Official Program. Call today to reserve your advertising space! For more information please contact your Dairy Today Representative.

Sue Lee
National Accounts Manager
1600 Genessee St., Suite 328
Kansas City, MO 64102
Phone: 816-889-9401
Fax: 816-889-9404
slee@farmjournal.com

Lori Lulich
National Accounts Manager
N2091 Franke Road
Lyndon Station, WI 53944
Phone: 608-666-2407
Fax: 608-666-2415
llulich@farmjournal.com

Ramona Rei
Advertising Sales
1600 Genessee Street, Suite 328
Kansas City, MO 64102-1090
Phone: 816-889-9402
FAX: 816-889-9404
rrei@farmjournal.com


Expo Daily Edition
Expo’s on grounds daily newspaper is published by Agri-View. It is available at the gates and around the grounds every morning. If you are interested in advertising in the Expo Daily Edition, click here for more information and the 2010 Expo Daily Edition rate card. The 2009 Expo Daily Edition is available online:

 

The International Visitor, featuring the International Buyer’s Guide and Export Directory
The International Visitor is a great opportunity for all exhibitors that market their products outside of the US. This full color, glossy magazine is distributed to Expo’s non-US attendees at both the International Registration desk and International Lounge.

This full-color magazine includes important information about Expo, as well as a complete listing of Expo exhibitors that cater to the non-US market. Whether your company is fully established around the globe or you are just starting to tap outside markets, you need to be in this book! Reserve your space today! Contact the Expo office for more information about the 2010 magazine.

Download The International Visitor 2009.

Click here for complete information and the advertising application.

Cattle Log Advertising

Thousands of Expo attendees spend time watching the cattle shows. When you scan the crowd, you will notice that they all have a Cattle Log in their hands. The Cattle Log is the official cattle show guide, listing all show participants in each show class. Over 12,000 Cattle Logs are distributed free at ringside during the show. What better place to reach producers than through an ad in the Cattle Log. Your ad will appear in the Cattle Log for each of the seven breeds. Contact the Expo office for more details.

Click here to learn more about advertising in the Cattle Log and to reserve your ad space.